Sunday, December 9, 2012

Blog Commenting for SEO


Blog Commenting is one of the best methods for getting top quality backlinks to your website. through blog commenting I’m not only increasing backlinks to my blog, but I’m also inviting the readers of that blog to mine.
• Be Careful of Nofollow blog
To get backlink to your blog it depends on the blog's comments structure. They may use javascript for the links which will not let the spiders follow it and give your site the backlink. In addition many blogs use a Nofollow tag on links within comments that also prevent the spider from following the link. So, check whether the blog is Dofollow or Nofollow before commenting.
• Posting The Right Comments
You have to do blog commenting with respect because, of all the many methods used in building backlinks to blogs, it’s one of the most abused.  Reply to those comments that are already there. Stay on topic and write something that adds value to that post. If you leave useful comments that provide compelling information, people will click on the link included in your comment box. This way you will get highly targeted traffic and build relevant links to your website .
You should leave useful and knowledgeable comments on other blogs. The blogmaster is offering you the chance to gain a backlink, so you must leave a comment that adds value to his site in return. Leaving comments such as "great site dude" is of little value to the blog owner and will probably be deleted.

Saturday, November 17, 2012

Keyword Density


Keyword density is an indicator of the number of times the selected keyword appears in the web page.

Keyword density is always expressed as a percentage of the total word content on a given web page.

Suppose you have 100 words on your webpage (not including HMTL code used for writing the web page), and you use a certain keyword for five times in the content. The keyword density on that page is got by simply dividing the total number of keywords, by the total number of words that appear on your web page. So here it is 5 divided by 100 = .05. Because keyword density is a percentage of the total word count on the page, multiply the above by 100, that is 0.05 x 100 = 5%

The accepted standard for a keyword density is between 3% and 5%, to get recognized by the search engines and you should never exceed it.

Remember, that this rule applies to every page on your site. It also applies to not just to one keyword but also a set of keywords that relates to a different product or service. The keyword density should always be between 3% and 5%.

Check your keyword density with this free tool. It helps you to determine the optimum keyword density percentage:       

Saturday, September 15, 2012

5 SEO Tips To Promote A Blog

If you want to successfully promote your website, there are many different techniques. Search engine optimization (SEO) is the best way to increase your blogs visibility. Here are some SEO tips for beginners to promote your blog :

1. Social Networking sites – With Facebook, you can build a fan page and get "friends" who are interested in your niche. You can turn your followers on Twitter into active readers of your blog.

2.blog  Commenting – make a list of blogs in your niche that you think to read every day. On these blogs you leave comments at the end of the post. Make sure your comment is relevant to the post. You can leave your link if it feels appropriate. This will bring readers to your blog.

3. Article Marketing – star to submit your articles to article directories like Ezinearticles, Articlebase, GoArticles for free. For this you get to link back to your site. This not only brings you highly targeted traffic, it also helps you in building backlinks.

4. Forum signatures – Setup your signature in each of your forum you participate. When you make a post, your signature with your backlink will be displayed.

5. Contacting other bloggers – Talk to other bloggers and ask them to consider linking to your post. There are more likely to, than the reader who just stumbled on your blog.

Friday, August 17, 2012

On-page SEO


SEO is the search engine optimization, which is the practice of using on-page and off-page factors to increase your website ranking or promote your website ranking on the search engines.

- On-Page SEO: This refers to anything you can do to improve your own website like: Meta-tags, content, navigation, cleaning up errors, internal linking, alt tags, heading tags, sitemaps, etc.

- Off-Page SEO: This refers to what can be done outside of a website to maximize its performance for specific keywords/phrases by acquiring backlinks.
Here some technique to promote your website with On-Page SEO :

1. Keyword in HEADING Tags


Heading tags are used by search engines to identify words which are more important than the rest of the page text. Headings are defined with the <h1> to <h6> tags. Examples of the heading tags are shown below:
<h1> Free Online Marketing </h1>
<h2> Free Online Marketing Video </h2>
You should to use different headings in your content with your keyword.

2. Keyword in Meta-tags


Meta tags are HTML codes that are inserted into the header on a web page, after the title tag. You should have your keyword placed in the title and description meta tag. Meta tags are added to the <head> section of your HTML page and generally look like this:
 <title>keyword</title>
<meta name=”description” content=”keyword in the description”>

3. Keyword in the First and Last Sentence


The keyword position does play a role so try to put your keyword in the first and last sentence of your blog post or article.

4. Image Should Contain Keyword


add an alt image tag to the very top image of your webpage (This is usually your
website's header graphic). Use the <alt> image tag using your keyword. The html code used to add an <alt> image tag would look like this:
<img src="YourGraphic.jpg" width="503" height="93" alt="the description of the image">

Thursday, August 9, 2012

How to submit your website to google, yahoo and bing


There are many ways to get traffic to a website. You will most likely do research to find out about those traffic generation methods.

Methods such as article marketing, forum marketing, pay-per-click advertising, social networking, blogging, and social bookmarking all work very well. But getting indexed in google ,yahoo and bing is one of the most effective ways of free traffic to your website.

SEO, or Search Engine Optimization, plays an important role in advertising a website. so you can optimize your website for best results in search engines. Before to optimize your website you should add your site to search engines, but only google, yahoo and bing are important,in that order.

This is Google's actual website submission form. you can use this form to
submit your website to their index of websites:
www.google.com/webmasters/tools/

Yahoo provides both free and paid directory services. Here is the link:                       http://dir.yahoo.com/

And for bing ,you can submit you site from this link :

Saturday, June 23, 2012

How To Get a Website To Rank #1 In Google


SEO means Search Engine Optimization. Using SEO means getting your website to end up on Page #1 in the organic search result for a particular keyword phrase...

The main idea of course, is to get an endless flow of free traffic to your website :)

Successful SEO => free traffic => cash in your pocket!!

The problem is: how to get a website to rank #1 in Google..

If you read any SEO book, I bet you'll get a standard answer that says SEO is built of two parts: On-page optimization and Off-page optimization.

In this article, our focus is on Off-page optimization.

Why?

Because it's the most important of the two. I'll show this also to you later on...

What is Off-page optimization? Well, off-page optimization is basically all about link building.

Technically, you can get any web page (not just website) into the first page of Google for a particular search term simply by building lots of different backlinks to that webpage using that search term as the hyperlinked text (a.k.a. anchor text) .

For example, if you want to rank #1 for the search term "buy books online", you'll need to have lots of different backlinks to your web page using "buy books online" as the
anchor text.

In case you haven't got the idea, let me rephrase...

- Technically, you can forget about on-page optimization and all other BS, and simply bulldoze your way to the first page of Google for a particular search term - if you can somehow get lots and lots of backlinks, from thousands and thousands of different websites, from all over the net to your webpage, using that search term as the anchor text.

Don't believe? Here's the classic proof:

Go to Google and type in 'click here' (without the quote). You will see that the top results are from Adobe Reader, Flash Player and Apple Quicktime. If you study these webpages, you will realize that the phrase 'click here' doesn't even appear on those webpages!

Hence the so-called 'On-page' optimization cannot be found in these webpages at all.

The only reason these webpages rank high for the phrase 'click here' is because there are probably tens of thousands of websites linking to these webpages using the phrase 'click here' as the anchor text - and you know why.

That's the power of link building (or Off-page optimization).

..

Recommended resource:
Get 300s of backlinks to your site effortlessly with this service...             http://www.quickregister.net

Friday, June 1, 2012

SEO - Definitions of Common Terms


Whether you're an internet marketer going online, you are going to learn about SEO (search engine optimization) very early. SEO is the complete term online marketers apply to refer to the technique of getting as much traffic as possible from search engines like Google. It can be confusing provide to know this new foreign language that everybody online usually feel so comfortable with. So instead of struggling to translate everything, learn a few of the essential terms to give yourself before start.
Here are some of the basic SEO terms that you're going to hear.
Meta tags: Meta tags are words that appear in the html code for a page, but do not appear on the page itself. They tell search engines specific information about that page. The most common meta tags are for description (of the page), keywords, and author.
Title tags: These are the words that appear in the tab or bar at the very top of your web browser. They are the "title" of the page that a user will see when they look at the top of their browser.
Hyperlinks: A hyperlink is simply a link you can click on that connects one place to another either on the web or even within a document, such as a slide show. Hyperlinks can be attached to text or images.
Anchor text: This is the clickable text in a hyperlink. Marketers typically use keywords that describe the linked page as their anchor text, which can help in ranking higher in the SERPS.
Internal links: These are links from one page on a site or domain to another. The opposite is an "external link" which involves linking to a page on another website. Both types of links are important for SEO.
Longtail keywords: A longtail keyword is a search phrase that consists of 2 or more words. Usually, the longer the keyword phrase the more specific the information is that the searcher is looking for. In general, it is easier to rank for a longtail keyword since it will have less competition.
Keyword density: Keyword density is a measure of how many times a specific keyword appears on a page in relation to the number of words on the page. If the keyword density is a high percentage, it can be a warning sign to Google that the page is low quality or spam.
Organic traffic: The free traffic you get naturally from search engines and other directory listings is referred to as organic traffic. The opposite is paid traffic, such as the people who arrive at your site by clicking on one of your ads on another site.
Spider: Also referred to as a "crawler" or "robot", spiders are software programs that the search engines use for locating and indexing all the pages and websites on the internet. Spiders follow links from one page to another and will revisit sites, indexing new pages as it goes.

SEO Services to Increases Google Ranking


Ranking in Google increases the potential of a company to earn sales. In comparison with other forms of search engines, Google caters to the most number of users. Every day, the search engine processes over 2 billion search queries. If your company can rank in its search results, you may reach more people including potential customers. Nonetheless, before you can rank in Google, implement several SEO techniques first. The complexity of the online platform requires most businesses to entrust their SEO and internet marketing campaign to professional SEO providers. Hiring professional SEO services can benefit your internet marketing, particularly in gaining Google positioning. Learning more about the utilities of professional SEO services should let you know why it is an effective investment.

Content

Quality content is foremost in getting Google ranking. If you don't have good content, all other SEO services are useless. An expert SEO provider can generate relevant and excellent content for both your website and online marketing. Depending on your campaign, you've to get different kinds of content. These include web content, web articles, blogs, press releases, and sales copies. You can save effort and time differentiating between these content if you're employed with a specialist SEO company. They could develop and categorize the content for you and organize a holistic online brand marketing campaign. When you develop good content, you can proceed to other SEO procedures.

Keyword Research and Use

The keywords you employ affect whether users can find your website or not. The categories of keywords and key phrases to use depend on your niche and target market. Professional SEO services can study your focused market and identify what keywords individuals use to find services and products within your industry. Google evaluates websites based on the relevance of their keywords. You cannot fill your website and content with keywords. Google requires a unique keyword density and keyword usage. If you consult a specialist SEO provider, you avoid keyword stuffing and wrong keyword use. The provider can also advise you on specific phrases and terms to use to gain ranking.

URL Structure

Your URL structure or online address of your pages also affects your Google ranking. If the search engine cannot determine what your page is about, you lose ranking. Fixing your URL structure needs knowledge on website construction and SEO. Instead of hiring and training someone, you can pay a 3rd party provider to help you. Paying for SEO services often makes a greater investment than starting from scratch.

Social Media

Social media gives your brand good exposure. If you invest in expert SEO services, you can develop a social media campaign for your business. From page creation to constant social media updates, you can trust better exposure and market reach with professional social media services.

Thursday, May 31, 2012

SEO For Business Owners


If you've avoided building a website and making the steps to crowd traffic to it, you're most probable losing out on the biggest platform for advertising that has ever been. The internet provides you the chance to let the all world know about your business and what it offers. Follow these tips for learning more about SEO solutions and how to make them work for you.
Some business owners try to save money by building their own website. While this can be a fairly easy process, you might also consider then benefits of working with a professional and experienced web designer. Most quality web design companies also offer SEO techniques with the design services.
No matter how great a website looks, the number of internet users visiting it is most important. The most alluring and satisfying website could cost you a lot if no one comes to it for learning more about the products or services you offer. Learning more blogging every day about your business helps to provide the fresh content all the major search engines love to see.
Blogging every day gives you the chance to become more personal with your customers. This technique also allows you to provide the information to your customers that increases their respect and trust about you as well. The website with constant and daily updates are the ones remaining high on search engine rankings.
Admitting some SEO techniques can growth your sales and your online presence as well. Social media networking has several benefits, one being higher sales and more traffic visiting your website. In fact, the website design company that does not offer you techniques for becoming known on the most popular social networks is one you might avoid.
Submitting articles to article directories and submitting your website to online directories are other techniques that increase the number of visitors to your site. Learn more about you can create hard to get inbound links to other websites and how you can add links to your site in article directories.

Tuesday, May 29, 2012

Meta Robots For High Page Ranking


With the Internet developing at an incredible range, it's coming more and more difficult to get a high page ranking. There are 100s of dynamics that serve engines decide how to rank a page. Learned how some of these dynamics work, will definitely help you increase your sites exposure on the Internet. One of the dynamics that you need to take into condition is "meta robots". Trust it or not, but you can really control the robots that crawl your sites in a number of directions, which will undoubtedly help your ranking.
Meta robots are unique to each page on a website, and are used by search engines to direct crawlers on a single page. For the most part you want as many crawlers as possible to access your site; however, there are certain instances where you may not want pages or specific areas of your site being crawled. Robot tags will allow you to keep control of what is being scanned by search engines, and preventing them from returning search query results, while still being able to transfer their link value to a different pages.
Why would you prefer to block a page from being scanned, you are wondering? Here are a some reasons: for security, you may want to protect private information such as contact information, and addresses. Block spam crawlers from trying to collect sensitive information.
Mostly, you'll use the default values of meta name="robots" content="index, follow", which is the same thing as having no meta robots tag in the least. For duplicate pages you will want to use meta name="robots" content="noindex, follow", basically you do not want the duplicate page indexed, but you want the links on your page to hold value. With user-generated content, meta name="robots" content="index, nofollow", would be appropriate. The page will still be indexed, but the links will hold no value. When trying to protect private information, meta name="robots" content="noindex, nofollow", would be used to block everything.
To get started you'll need to create a robots.txt file, that lists all your pages you want to use the meta robot tag for. Than insert the appropriate tags mentioned above on each page. Every spider or bot that enters your site should read the robot.txt file which will tell them what not to index and where not to go on your website.



Tuesday, March 20, 2012

What is SEO


SEO signifies search engine optimization. Every time you go in Google or Yahoo, or any search engine you apply a list of possible related website find. If you go into Google and type in the word 'car' and search, and you get a list of football websites, you are not going to use Google again. Google searches the websites for related material and tries to give the aptest results.
If you have a website, you ideally want your page up at the type when people search for 'car' or whatever it is your page will be a result of. In order to get your page to the top, you need to optimize your page for Google, the search engine. for this reason the name search engine optimization.
It isn't just websites that need to worry about SEO. If you write a blog, or have articles or sales pages using above average SEO techniques will mean that you finally get more traffic. You do need to have good content too.
Some pointers to get good SEO rankings:
·    Apply meta tags, if you're not sure what they're, there is a post about meta tags in this blog
·    Stick with specific criteria. If your going to write about pets, don't suddenly switch to science fiction
·    Base yourself as an expert. This will drive more traffic to your website too
·    Be ordered, specially with your blog
·    If you've WordPress, do not have your blog on the 'home page', put it on the second page
      ·    Make a point your page title contains your keyword

SEO Tips For Beginner


Web masters begin the optimization serve of the site, much before it's being founded, to check that when the site is launched, it's already someplace in the search engines for the users to find it. This method is called the SEO procedure for a website. Search engine optimization is significant for a web site as it allows better exposure, advanced traffic and better click results too.

Search engines are one of the basic techniques that Internet users find websites. That's why a web site with accented search engine lists can to find a amazing increase in traffic.

Search for all the world utilizing your favorite crawler-based search engine. Almost now, the search engine will sort through the millions of pages it knows about and present you with ones that some your topic. The matches will even be ranked, so that the most relevant ones get first.

Of course, the search engines don't constantly find it correctly. Non-relevant pages make it through, and sometimes it may take a little more digging to see what you are looking for. But, by and big, search engines do an amazing task.

Begin with 'keywords', it is the keywords that are reliable for the rating of the web sites. The most relevant keyword that meets the requirement of the web site, is used to optimize the site in the search engine, and it is the sit too rates for the same keyword. An improper usage of keywords might lead in poor performance of the site on the search engines, which will obviously hamper the whole work process.

For optimizing your site you must do this work

1. On Page Factor

Make your web page content about specific key phrases.

Organize your website internal links

Admit your key phrases at Url, Title tag, meta description and Meta Keywords, Body Text and anchor text

Add fresh content to your website regularly

2. Off-page factor

Build link to your website for this factor you can use link exchange with another site, remember to exchange your link with similar website.

Build one way link you can use website directory or article directory to build your one way link

Search engine rankings are extremely important for a successful Internet marketing campaign. Try tips higher up and you will see your website will increase in traffic and it's because your website rank greater in Search Engine.

Internet Marketing for Beginners


Search Engine marketing is a useful role of Internet Marketing. This is the advance by which to use the major search tools, such as Google, Yahoo, MSN, and Bing to display case client's advertising activities and pushing traffic towards their Internet promotion attempts.
Search Engines apprise new content on the websites. They put more weight on the fact that others link to a particular site. They're, for most websites, the individual greatest referrer of traffic and are fast replacing the yellow pages as a place for consumers to find businesses. They can be an good way to drive highly targeted visitors to the website.
Search Engines rely on links very hard in formulating who ranks at the top of search results. They follow links that they find on the web pages. They've programs named spiders that browse the web going from link to link and take into consideration factors such as domain name, content, and titles.
Search Engines like links, because it aids them to find other content that may be worthwhile to index. They are a very important factor concerning the traffic to the web site. They are no doubt the most important resources of visitors for a website.
It's important to remember that just trying to attract the Search Engines is not the single goal; the article must satisfy the human readers too. Actually, this should be the focus. All this logic of utilizing search tools is nothing new or revolutionary. If the they determine that a website does not have quality content, even if it does in reality, the rankings will not be at the desired level.
Learning Internet Marketing is like anything additional in life. It's not hard when you have a good instructor. When thinking about online marketing, one can discover a large number of different approaches in addition to business models and it is true that Search Engine based marketing can be created of one or several different elements; all designed to ensure that the website is visible to the right people. When using online marketing, most people make the mistake of using more than one method at the time. It is more effective to master one method before tackling a second one. Search Engine marketing is important to the success of the business but it does not have to be complicated.
Online marketing tools enable the marketer to gain confidence and trust of the targeted traffic. These individuals are already searching for products or services just like those the website offers. The tools add to the credibility and reliability of the business where the traffic benefits the most.
Using Search Engines in marketing tries is becoming an essential tool for marketing a successful business. It can be learned easily and implementing the skills can change the destiny of any online business.

Search Engine Marketing Tips


Most people will never try to attempt search engine marketing because of how difficult it's to rank high for a quality keyword term that gets a lot of searches daily. But you should know that you should be doing some form of SEO if you want to have the success that you are seeking in your business.
SEM show play an important part in the development of your website creation. For every webpage that you make, you'll want to center it about a particular keyword phrase. You can find a list of keyword terms that are crucial to your site by using Google's free keyword tool. You can Google it and find it in the search results easily.
To make SEM easy and understandable, I've garnered a few tips that you can use to advance your search engine rankings simply and easily. These tips don't require a lot of try, but you will have to put in some work if you want SEO to work for you. In point of fact, here's the first tips for doing SEM in your business:
1) make new webpages often
Ideally you want to create new webpages on everyday basis. But if you don't have the time to create new content for your website everyday, then strive to do it on a weekly basis. The search engine robots will visit your site occasionally to see if you've created new content for your website. And if you have, you can expect the robots to add your content to the search engines soon.
You will want to do this to get as much traffic as possible. Keep creating new content for your website, and you will be good to go. Eventually your traffic will increase, your page rank will increase, people will start visiting your site more often, and people will start to link back to your website to a piece of content that someone found very helpful - and wanted to share with other people also.
2) Get a lot of backlinks
You can get backlinks in a variety of ways. Just you should know that the best kind of backlink is something called a "1-way" backlink. A 1-way backlink is a backlink that was created by someone linking back to your website. In most cases, a 1-way backlink is created when you have a piece of content and someone decides to link back to it because they found it valuable and helpful.
The more high-quality 1-way backlinks you get (from a site related to yours), the more your search engine rankings will increase. And the more your search engine rankings increase, the more traffic you will get on a every day basis.

Sunday, March 18, 2012

The Difference Between SEO, SEM, and SMM


 words arrive and go, but some are here to continue! Take for example, SMM, SEM, and SEO. Are they simply a clutter of jumbling letters, or are they important? What do these full term* actually mean, and why does that interest the business owner?
· SMM is short for "social media marketing" and is has to do with the advancement and engagement with fans on social media platform such as Facebook, Twitter, LinkedIn, Google+, etc.
· SEO, "search engine optimization," guides traffic to your website by specific strategies on your website meant to get a higher ranking on user searches by portal site* such as Google, Yahoo, or Bing.
· SEM is an acronym for "search engine marketing" and it has to do with having website traffic to your site by combinations of SEO, also as with paid advertising efforts. This term is the more broad term, and it lets in SEO, but it's more than SEO alone.
Why should you care?
1. Most online marketing companies specialise in one area over another. Recognize what your goals are before you take a marketing company to help you so that you engage the right kind of help.
2. Take into consideration that the definitions above are very generalized but there is a major differentiation between SMM and SEO/SEM. The first (SMM) focuses on interactions and relationship building, and the second two (SEO/SEM) focus on driving traffic to a website. There is a big difference in the focus. You may need both aspects, but give serious consideration to your goals here.
3. If you skew towards or include SMM, so you need to remember that time and energy will need to be spent on regular, fresh content. Whether you create all of your posts and conversations yourself, or whether you outsource this task, there will need to be daily attention to this effort on your social media platforms. Social media managers tend to be cheaper to hire than SEM/SEO companies, but the return on SMM may seem less profitable because it always takes more time to build relationships, and relationship building does not always translate into immediate sales.
4. If you skew towards or include SEM/SEO, remember that algorithms on how search engine results are acquired change regularly - almost daily. That means you should expect this to be an ongoing commitment, not a one-time fix. To be found on the first page of Google, for instance, is a daily battle. It's not about relationships or conversations. It's about links, relentless key word research, updates and adjustments. Payoffs tend to be higher for driving traffic to your website, but that adds an expectation that your website will be continually updated and monitored for the best results.
5. Finally, no matter where you place your emphasis, sales are a result of how engaging you are as a company or a product. Marketing of any kind can only produce visibility and build a reputation. Ultimately, sales come from the customer service, quality of products, and need you fill for your customers. SEM, SEO, and SMM can only assist you in being accountable and getting found. The rest is up to you!

Saturday, March 3, 2012

SEO Tools for Bigenners


What in effect is your website if it can’t achieve your wanted viewers? If you don’t already know the answer then think a bit and you'll understand that it's a total waste to have the website if you've such a situation. Here’s a number of top 10 SEO tools for everybody that can definitely aid in improving the ranking of your website in major search engines.
1. Google Analytics - anybody who's really good for his website’s ranking must take Google analytics software up and keeping going their websites. Get access to all the statistical data regarding your websites online comportment and formulate your strategies according to the facts instead of your guesses.
2. SEOmoz Tool Bar - maybe the best toolbar out there at the moment, measures page authority and domain authority out of a hundred points. More effectual than page rank, domain authority allows you to gauge how good a site’s backlink profile is at a simple glance. Has the usual inbound, outbound link checker, moz rank plus a whole load of other features.
3. Backlink Watch’s Back Link Checker Tool - This tool tells you how many links your website has. Farther, it also provides information about the anchor text, PageRank and number of outbound links on the linking page. The only slight flaw with this tool is that it takes some time to run, but the end result surely compensates it.
4. XML Site Generator - XML sitemaps are really all important for an effective SEO campaign. It allows the user to create a detailed sitemap page that can be included in the site. This page is quick way of informing the search engines about all the pages and content on your website. The tool becomes more useful if the content on the site is dynamic.
5. SEO Chat’s Robots.txt Generator - The Robots.txt is an easy to operate tool for creating robots.txt file for any site. All you have to do is to provide a list of directories and files to be included and this tool does the rest.
6. Alexa Toolbar - A must have toolbar for everybody. The Alexa toolbar allows you to determine the popularity of your website, informs you about the sites similar to the one you are visiting, lets you see the past look of the website and offers more interesting features.

Friday, March 2, 2012

SEO For Home Business

If you're working a home based business and have a website or websites, you need search engine optimization (SEO). The result to this, lies in one word, traffic. Without traffic you virtually don't have an online business. The relationship between traffic and search engine optimization is important and is essential to having a successful online business. A lot of home business owners think that search engine optimization is only for large companies or advanced Internet Marketers. That statement couldn't be additional from the reality of successful home business management. I'm sure that a lot of home based business owners would agree that now a website is mandatory in managing and growing a profitable home business. This uses to just about any type of home based business from multi-level marketing* to Affiliate Marketers. If you were to ask the question of who needs a website and who doesn't ten years ago your answers would be quite different. The primary reason for this is based purely in technology, and specifically, search engine technology. Today's small or home business owner can now tap into the lucrative local market, and have localized search engine activity such as maps, locations and products. Ten years ago this just didn't exist or the technology had not reached the individual user level.
You might say , "I am just an affiliate marketer, and I really don't need localised search." This may not be necessarily true and it really depends on what types of affiliate products you sell Using the example above, about being in the affiliate marketing business, the importance of SEO in the marketing of any product on the Internet is critical. Your costs for marketing, as an affiliate, will drop substantially when SEO is used as the primary traffic driver. Basically you have two main alternatives in getting traffic to your site. The first is SEO whereby you get traffic based on your positioning in the search engines search results pages or SERP as it is called by Internet marketers and SEO professionals.
The 2d traffic generating process is PPC. I'm sure you have seen ads on the Internet for PPC dominance. The fact of the matter is that Google AdWords, for one example is highly effective but can cost you a significant amount of money. Some consultants might say that if your PPC is producing enough traffic and your conversion rate (people that actually buy your products, services or affiliate products) is high enough you will make enough money to pay for your AdWords' advertising and turn a profit. In theory, this is true, but in practice it can be a complete disaster.
There's really a third process for traffic specifically for traffic, it's opt-in email. Opt-in email marketing works probably better than the first two but it requires having a large opt-in mailing list. This is why I didn't include it above. If you have a large opt-in list of customers, you are obviously not in need of any advice here.
Having a prominent listing for a keyword or keyword phrase on Google for example can bring you 1000s of visitors to your site, and the best part is these visitors are free because of your search engine positioning, because they have come via organic listings on the search engine results pages.
What would you rather have: organic free targeted traffic or paid traffic? Don't get me wrong PPC is a highly effective marketing tool but you really need to understand how to use keywords relative to your ad positioning which is another subject entirely. Back to the question at hand, organic or paid website visitors?
Back to the subject of this article, "Why Do I Need To Understand SEO?" it seems fairly clear that if you are running a home business you also don't have a large budget for promotion. If you can effectively drive traffic "organically" for no or little cost, using SEO, it looks to be a no brainer.You may ask what the tradeoff is. It's simply this SEO takes time, it never happens overnight, in fact it may take as long as 6 months to a year. It really depends on a lot of different factors. Patience is the key word.

What to Do for Higher Page Ranking

For a victorious search engine optimization, SEO link making is very significant. All website has to have a back link in order to be ranked by different search engines out there. So, if you want your website to have a higher ranking, so you must do SEO link building. This is the process which be sure* that high value back links to the site you own are acquired from the high ranking websites. You must use the keywords inside the anchor text for maximum value. Links can be generated through different means such as ads, articles, press release, comments, bookmarks on the social networking sites, and social media.

So, how does this thing work? Well basically, all the search engines place more importance on the quantity and quality of the back links. The websites that have a lot of quality links are considered to be expert on the subject matter and as a result, search engines give them a higher ranking.

There are different ways to build link. Some of the most common ways are given below Comments on different blogs or forums Links can be generated on the comments of blogs or forums. This is a method that has been abused and many websites will delete the comment if it is not relevant. That is why, it is a good practice to comment on the blogs or forums that deals with the same type of materials that your website hosts.

Article marketing This is a very valuable tool to establish your credibility. Articles are written you the given keywords based on the website, product or services that you want to promote. You have to make sure that you follow the guidelines given by the article directories so that your one gets published.

Using social networking sites such as Facebook or twitter This is becoming very popular and widely used method to build links. You can generate high quality link traffic to your website using Facebook, twitter, or any other social networking sites. You can reach a very high ranking and increase your client by using these two sites efficiently.

Using directories You can create a one way link by giving you web site URL to a different directories.

Tuesday, February 28, 2012

How SEM give you best Marketing results

SEM is called as Search Engine Marketing. SEM is all about increasing visibility of your new setup or an existent website. You can increase your website traffic by inst advertisements such as pay per click ads of Google, Yahoo and Bing. All business website needs right visibility in SERP to increase traffic and visitors seeing the website. More ads will give you more traffic. Most of the companies expend 1000000s of dollars monthly to get a lot of visibility and instant response. You've to be more conservative in pay-per-click ad placement campaign to ensure every single bit of dollar is being spent in right direct and website is getting any advantage of your campaign.
How to Choose a pay-per-click Management Company?
When choosing one of the pay-per-click management companies around you need to make sure, you have handing over you advertising dollars to an ethical company. Ethical search engine marketing can give best results in specific time span, then again some if you have choose wrong and got some bad guys they might not control your pay-per-click rate and they can lead your website on the biggest corner of marketing. There are several important factors that make one company as ethical SEM company, such as optimum click through rate and following search engine guidelines for both picture and text ads.
You can sign up for one of the SEM packages for your next advert campaign.
Our SEM services include free email marketing till 10000 thousand emails shots in a week. SEM can help you in getting instant traffic on your newly launched website. Your marketing budget must include SEM plan , As normally organic SEO gives you traffic through search engines or from back links that all depends upon how much work has been done on website and what is the age of given website. It is also not important for high PR websites are getting more traffic. I am saying this in reference to a case, one of the oldest restaurants in Jersey city, NJ was having six years old website, the age was giving PR to website but website was having no traffic. He went quite happy after his SEM campaign with us. SEM gives you targeted traffic and conversions.
It can also help you boost up your website ranking and traffic.
In all this you need to make sure you g
1. Are getting More Traffic
2. Are having More conversions
3. Are working yourself on ad places , text and hitting words for getting higher conversions
4. Are not spending more than you're earning from search engine marketing

Monday, February 27, 2012

Creating Titles For SEO


When learning articles on the web, the title is the principal element that attracts an internet user to your particular article. As such it's a important factor of search engine optimization. Making search engine optimization titles can be simple when you understand the basic principle. Building up good SEO titles for your articles will make your web page more of value to your customers.
By rights worded titles will also make your website more transparent and understandable to search engines. Search engine optimization techniques are the most cost-effective method to improve your search engine rankings which will also enhance the visibility of your website. The following are tips on how to create titles on your web page or site for SEO.
Making relevant keywords
The first step of search engine optimization is to identify the keyword that is relevant to your organization and its products. A keyword is the word that is most commonly used to describe your product or service. For example, if your line of business is personal computer rentals, then the keyword can be ‘tablet rental'. You can identify and develop more than 5 relevant keywords regarding your content using special software. Once the keyword has been established, you can now use it in your titles.
Titles
The title takes the general idea of the article. Your website will have an better search engine ranking if you include the keyword in the title. Make sure that you create a title which is descriptive and relevant to the article. Using popular phrases in titles will not be useful in SEO as the keyword search will be more specific. Also, using such titles will not give a clear idea on what the article is about. A user will not have time to read the article to judge its relevance but will make a decision regarding the aptness of the title.
Sub-headings
It's apprised to have sub-headings in your articles as it makes the article easy to read and more presentable. This is an excellent opportunity to include alternate keywords while creating a sub-heading. By doing so, you can enhance search engine optimization of your web page. But, make sure that only alternate keywords are used in the sub-heading. You must not repeat the keyword that is used in the title of the article.
Images
Now and again SEO articles include images as they provide an extra and vibrant element to the article. The use of images also helps internet users to understand the content better. You can include some of the alternate keywords to create titles for the images. Make sure that the titles are relevant to the content.
Creating titles for search engine optimization articles are one of the basic and crucial elements while writing for the World Wide Web. The art of SEO writing is a skill that can make a huge difference towards increasing visitor traffic to your website or page. Today, organizations are realizing the importance of utilizing proper SEO techniques as it is the sole method to increase their website's search engine ranking.

Search Engine Ranking

The World Wide Web has become a global market. And in a global business market, sales of products and services are not confined within a country. People all over the world can buy and sell products using the internet. To ensure that your organization has a valid business identity on the internet, it is important to implement SEO Toronto techniques in your website
SEO techniques develop your website content in a particular way that will help search engines to feature it at the top of their list. This will increase and improve visitor traffic to your website that will promote awareness about your organization. This will subsequently result in enhancing the sales of your product or service. The following are the tips that can enhance the search engine ranking of your website.
Keyword
The keyword is the most important element of a SEO Toronto technique. In today's fast-paced world, internet users will quickly type in a few relevant keywords in a search engine and hit search. To make sure that your website or article is ranked at the top of the search engine list, you must identify and place relevant keywords regarding your organization in your content. For example, if your organization manufactures light fixtures, the keyword could be ‘lights' or ‘lamps'. The frequency of the keyword in the content can also be a factor which can increase your search engine ranking.
Content
You must have relevant and meaningful content on your website to increase your SEO Toronto. Your customers must find the website useful and informative. Specific details regarding the products of your organization must be provided. The language must be easy to read and simple. The content must include the keyword. But, make sure that the keyword blends into the content.
Length
A good search engine optimization article must have more than 300 words, but should not exceed 500 words. Internet users are not interested in reading lengthy articles. In an article, it is important for the keyword to appear at least 4 times. It is advisable to include the keyword in the first and the last paragraph of the article.
When information is developed for a website, try to avoid long sentences as this can become confusing for the reader. Also, try to convey the information as concisely and clearly as possible. Detailed explanations can become boring and complex.
Accuracy
The information provided on your website or page must be factual. Every detail must be checked before the content is generated. Make sure that there are no spelling or grammatical errors. Providing false or inaccurate information is unprofessional and can have legal repercussions.
SEO Toronto is an art that is being recognized by all organizations as they offer multiple benefits. SEO writing requires skills and technical know-how. As every field of business has its share of competitors, you can have an edge over them by using proper search engine optimization techniques which will enhance the visibility of your organization on the World Wide Web.  

improve your search rankings with google

Search Engine Ranking is the most all important element for free traffic. Everyone knows that SEO, quality back links and original content are the key elements for effective search engine rankings. Whether it is a niche one is competing in or a highly competitive keyword, these are a must.

SEO is a extremely competitive keyword and a search in Google adverts 93 million search results (93,400,000 to be precise). Sites compete with each other to bring the best SEO services. There are those who guarantee results though not always with legal means.

Ask anybody in which search engine they'd like to rank at the top. Eight out of ten would vote for Google. This does not come as a surprise because Google gets most of the search engine visitors. So if Google gives the SEO tips, what could be better than hearing it right from the horse's mouth? Yes, Google has a good deal of tools to help us with SEO and they're perfectly free.

To use this facility one needs to 1st to set up an account with Google after which one can go to <a href="http://www.google.com/webmasters" target="_blank">www.google.com/webmasters</a>. Once here, the "webmaster help" section needs to be selected. From there one can go to the "webmaster guidelines" section where Google gives guidelines on design, content, quality and other technicalities. Once a website is ready, its URL can be submitted at <a href="http://www.google.com/addurl.html" target="_blank">http://www.google.com/addurl.html</a> (this is a very slow process as it may take at least six weeks for the website to be crawled)

A Google Sitemap is a very effective tool to enable Google to study the structure of the website and increase the number of pages indexed. A Google Sitemap maker tool can be downloaded for free at <a href="http://www.sitemapbuider.net" target="_blank">www.sitemapbuider.net</a>. It’s an excellent tool and a Sitemap is created within minutes. Once a Sitemap is submitted Google searches for the Sitemap and displays a message after checking the Sitemap. If there are any errors it will indicate as to what those errors are and the same can be rectified and the Sitemap can be resubmitted.

Google also outlines the various do's and don'ts of search engine optimization. Some black hat tricks like link farming, cloaking, doorway pages are a strict no-no. One can also find an abundance of information on creating Google friendly sites.

So with Google on ones side, the finds of a good search engine ranking increases. With these tools one does not require expensive SEO tools to growth search engine rankings

Google, yahoo and Bing

Google, yahoo and Bing are the basic a biggest search engines used in all o'er the world. If online visitor want to research for many product or services, goes to the navigation bar from search engine let tell Google. After the search Google displays some results consisting of millions of related, relevant and even more nearly related results. The visitor generally clicks on the top ten results; don’t come about the other million of website. So the business that's on the beginning ten positions got their traffic and their sales too. This has governed fight between the online businesses. So now every business wants to be on the top of the local search results.

But then, the hope of every business to be on the top has also increased the sales of those companies providing SEO services. They made contract with SEO companies for their better services but SEO companies in turn promise the impossible for them and milk the hapless companies who are in dire need to achieve hire rankings in order to face the stiff competition in today's highly competitive market. So thing is that you must choose that company, who has its past experience and history of successes not failures. And be careful about those high flying SEO companies who promise the sky for you and try to charge you extremely high prices for their services. SEO is a field; no it is not it is just the head consisting of many other sub heads.


Trick that the SEO services provider company play is that they tell you that you don't need to pay even a single penny you until your ranking comes to the desired level. If you hire such a company ask them for the guarantee that you will stay there. They will for sure tell you to pay a more exorbitant sum for that because they know if they take you there by chance you cannot stay there. Only the reason is that they use the wrong methodologies. So be careful your site might get black listed by search engines if they do.

After you find the best SEO provider company then ask them for the free analysis of your online business. Infact, it is of zero prices. After you are done with the initial investigation then they will you provide a contract sign paper. Be patient, while signing the paper. Read it carefully, for any query immediately contact them. First and foremost thing is that read their term and conditions and mainly their methods of doing business. Because it is important in making your website ranked in the top positions of the search results.

Then after signing the contract, let them do their work, just keep an eye on their procedure. This is because they ignore some of the loop holes, Google crawlers and spiders don’t allow these to happen. Tell them to post you link on more than 1000 web directories. They will do all that with the help of their techniques and ides. For this you are going to get traffic out of all those directories. And Google favor that website having their links on most of the famous websites.

At last, when the company is end up with their work, then check out your status on the results. If your website is coming on the top yen rankings, if yes then pay then their price. After that, maintain your position over there by placing fresh contents on your site.

How To Get Links with 10-step

If you're the webmaster of a new founded site, or if your website wants the popularity it deserves, you should take a look at the following 10-step guide, which will display you how to get useful links and meliorate your traffic levels and overall site popularity:

1. Use the full ability of automated link management websites and directories. This is the easiest and best way of getting links to your website

2. Put a link or invitation for potential link partners. There are many webmasters who visit related websites and some of them might want to link to you. Make sure to offer them an easy and quick solution to initiate the link exchange.

3. Use heights authority websites like Wikipedia to get traffic and increase your website popularity. Remember that quality is king on such websites, so don’t try to spam them or find quick solutions. Become part of the community and your links will be more than welcome.

4. Become a part of the blogging craze. Make your own blog (you can do that free of charge with services like Blogger or Word Press) and start posting on other blogs. Try to include a link to your website where the context allows it. Blog posting is effective and has the potential to send hundreds of visitors each week with only a few well written comments and some subtle links.

5. Joint some forums related to the topic of your website and become an active member. Try to create the exact same user name and password for more forums, so that you can manage your posts and memberships better. Some forums don’t allow you to place links in your messages - unless they are really valuable forums try to avoid them as they will bring little benefit.

6. Post on groups and other online communities.

7. Use social bookmarking websites such digg.com or furl.com to generate interest in your website. The more interesting the content of your pages is, the more credit you will get from the people who determine the placement of your links.

8. Yahoo Answers is other interesting source of traffic and links. Make sure to become a real contributor to the program, not just someone who places a link without any real content.

9. Offer something of value for free to your visitors or newsletter subscribers. This will generate a viral effect in which visitors tell their friends about your website. This will lead to increased traffic, plus it will let more webmasters know that you exist, increasing the chances of a link exchange.                                                                                                                                                                                                                                                                                                                                                                                                                              10. Use the full power of article submissions. This is another viral marketing tool that has the potential of generating more and more incoming links towards your website as the articles you submitted get republished on blogs and websites.                                                                                                                                                                                                                                                                                                  
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